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Tourism News

Get the latest tourism and destination news with Skift – the source industry leaders rely on. Our experts provide extensive coverage of global travel and destination trends.

Understand the evolving landscape of global tourism, including key issues like post-coronavirus recovery, overtourism, and destination development. Our detailed articles and insider perspectives from industry leaders provide a clear view of current and future trends. 

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Discover the latest marketing campaigns and strategic moves within the tourism industry. Explore in-depth reports on destination tourism data and analysis. Skift is your trusted source for tourism news, delivering critical information to help shape your strategies and decisions. 

Stay ahead with our thorough destination analysis and expert commentary on tourism trends. Navigate the future of the tourism and destination industry with Skift.

Tourism

Travelers Do Think of Sustainability, But They’re Not Sure How to Act on it

You might be investing thousands in making travel more sustainable, but your audience is still scratching their heads. Time to get back to basics: simplify your message and educate them!

Travelers Do Think of Sustainability, But They’re Not Sure How to Act on it

Tourism

Locals in Spain’s Canary Islands Rally to Limit Tourism

You know how sometimes you go on vacation and think, "Wow, this place is great, I wish I could live here!" Well, it turns out the people who actually live there might be thinking, "Wow, I wish all these tourists would go away."

Locals in Spain’s Canary Islands Rally to Limit Tourism
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Cruises

Royal Caribbean to Open New Juneau Port After Vote Against Cruise Restrictions

In a recent ballot initiative, Juneau’s residents expressed frustration with cruise tourism.

Royal Caribbean to Open New Juneau Port After Vote Against Cruise Restrictions

Tourism

Meet the New Face of German Tourism: An AI Travel Influencer Named Emma

Germany aspires to set the standard for AI's future in destination marketing. However, we wonder whether Germany's new AI influencer can actually build an audience and earn their trust. Those tasks are challenging even for humans.

Meet the New Face of German Tourism: An AI Travel Influencer Named Emma

Tourism

Jordan Tourism Drops From Summer High

Jordan had a good summer for tourism, but that didn't last long.

Jordan Tourism Drops From Summer High

Tourism

Japan Tourism Sets Yet Another Record As Visitor Spending Exceeds Last Year’s High

The tourism sun is shining bright over Japan as visitor numbers and revenues reach an all-time high in 2024. The challenge: sustaining the growth through 2025.

Japan Tourism Sets Yet Another Record As Visitor Spending Exceeds Last Year’s High

Tourism

Expedia’s ‘Phenomena Tourism’ Trend: 5 Tips for Destination Marketers

In 2025, some remote locations will enjoy more popularity because they offer access to celestial events, animal migrations, and other natural experiences. Here are 5 tips for destination marketers to capitalize on the growing interest.

Expedia’s ‘Phenomena Tourism’ Trend: 5 Tips for Destination Marketers

Tourism

How India Can Boost Sports Tourism – India Report

Indian travelers want to experience live events. But India has a long way to go before it can fully monetize the potential of sports tourism.

How India Can Boost Sports Tourism – India Report

Tourism

Greek Prime Minister Dismisses Overtourism Fears, Pushes for Off-Peak Growth

Greece's prime minister has dismissed the notion of overtourism being a national problem. Kyriakos Mitsotakis is more focused on improving the country's infrastructure to handle more tourists.

Greek Prime Minister Dismisses Overtourism Fears, Pushes for Off-Peak Growth

Tourism

Florida Resumes Tourism Promotion After Hurricane Milton

Visit Florida needs to communicate that many of the state's destinations and attractions are open for tourism while remaining sensitive to those still in the process of rebuilding.

Florida Resumes Tourism Promotion After Hurricane Milton