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AI in Travel

Artificial intelligence (AI) is the dominant topic of the future in travel, and we’re keeping a close eye on it at Skift.

Breakthrough generative AI technology was released publicly by OpenAI last November, and a number of big-name travel companies have already responded. Expedia, Kayak, and more — including multiple startups — have started releasing experimental technologies that could lead to transformations in the way users discover, plan, and book travel.

Skift’s own Ask Skift AI deep search tool gives readers extensive insight into the business of travel by training artificial intelligence on the complete archives of Skift, Skift Research, Airline Weekly, Skift Meetings, Daily Lodging Report, and Skift Live events.

Announcements

Announcing Ask Skift 2.0, the Travel Industry’s Answer Engine

Meet Ask Skift 2.0 – your upgraded guide to smarter travel knowledge, powered by years of expertise and cutting-edge AI.

Jason Clampet | 2 months ago

Travel Technology

The New iPhone 16 Camera Button Integrates with AI. How it Works for Travelers

The new iPhone is built so that users can ask AI about visuals with the click of a button. It's still early, but the ease of use means that the iPhone could win the race to become a future AI tour guide.

Justin Dawes | 2 months ago

Experiences

5 Key Trends in Travel Experiences

Spending on tours and activities may hit $300 billion by 2025. Expect to see more consolidation pressures, growth in demographic targeting, adoption of AI, and attempts to react to climate change.

Jesse Chase-Lubitz | 2 months ago

Hotels

Factors Driving Growth in India’s Hotel Industry – India Report

The Indian hotel industry is expected to grow over the next three years for several reasons: limited room supply, growing demand, better infrastructure. The demand-supply gap is a positive aspect, but could also cause issues if not carefully dealt with.

Bulbul Dhawan | 2 months ago

Startups

August Had 3 of the Year’s Biggest Startup Fundraises – Then a Slowdown

Travel startup funding in August started with a bang and ended with a whisper.

Justin Dawes | 2 months ago

Tourism

Visa’s Digital Payments Data Reveals Asian Travel Trends

Grasping the shift to digital payments in Asia would be a game-changer for the travel industry. Cashless is the future — think convenience and cool perks!

Peden Doma Bhutia | 2 months ago

Podcasts

Labor Day Surge, Middle East Bump, and Amex GBT and AI

Today's podcast looks at a Labor Day travel boom, using AI to support business travel, and a surge in Middle East tourism.

Rashaad Jorden | 3 months ago

Online Travel

Trip.com on How China’s Older Travelers Are Shaking Up the Travel Scene

As more seniors chase unique, quality experiences, you can bet other travel companies will want a piece of the action too.

Peden Doma Bhutia | 3 months ago

Tourism

Faster Visas, More Direct Flights: What India-U.S. Tourism Needs – India Report

Travel is growing between India and the U.S. but there is a lot of room for growth. The key will be knocking down barriers and making travel easier.

Bulbul Dhawan | 3 months ago

Business Travel

Amex GBT Blends AI With Agents to Win Business Travel Share

The travel-management giant is using AI to read and respond to trip requests via emails. The goal is to free up human agents for more critical tasks, like perhaps explaining to executives why they can't expense that "team-building" trip to Vegas.

Sean O'Neill | 3 months ago