Skift Take
To expand the pool of hotel owners, it's not enough to provide access to capital. So in a pragmatic move, Wyndham is also providing a kind of support system (think mentorship in operations expertise and facilities management).
Wyndham Hotels & Resorts is teaming up with investment firm Lafayette Square to address a persistent barrier to hotel ownership — access to capital for diverse entrepreneurs.
Lafayette Square will earmark up to $100 million in financing for qualified Wyndham hotel franchisees, focusing on Black and women hoteliers, the companies told Skift