Skift Take

Hospitality companies are adapting to the growing demands of Indian travelers, driven by rising disposable income and greater global exposure. Customizing products to meet these evolving preferences is crucial for survival in an increasingly competitive and discerning market.

Skift India Travel Podcast

Skift Asia Editor Peden Doma Bhutia is joined by business leaders, and experts from throughout the industry and Skift’s newsroom, to explore the challenges, opportunities, and trends shaping the Indian travel industry.

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In this episode of the Skift India Travel Podcast, Asia Editor Peden Doma Bhutia talks to Mehul Sharma, CEO and founder of Signum Hotels and Resorts, about the demand-supply gap in India's hospitality market. Sharma goes on to talk about the growing demand for religious tourism in India and what makes religious destinations such a strong investment for hospitality companies.  

Key Points

Significant drivers of growth for hotels: Post-pandemic, the hospitality industry saw strong growth, especially in Tier-2 and Tier-3 cities. Demand for hotel rooms has outpaced supply, which will continue for the next decade. Positive developments in travel infrastructure and increasing disposable income have fueled the growth.

Addressing demand-supply gap and sustainability through asset-light model: Hotels are required to implement at least 10-15 sustainability measures, including solar energy and water treatment plants. Signum avoids signing