Articles tagged “new orleans”

Tourism

Louisiana Makes Its Case For More Indian Tourists

With Indian arrivals to the U.S. on the rise, Louisiana is pulling out all the stops to win over these tourists. Think Cajun-meets-Asian vibes. Now, that’s a mashup!

Peden Doma Bhutia | 1 month ago

Louisiana Makes Its Case For More Indian Tourists

Airlines

Azul Wants to Deepen JetBlue Ties

Today’s edition of Skift’s daily podcast looks at Azul's relationship with JetBlue, New Orleans' new tourism strategy, and a music-themed boutique hotel.

Rashaad Jorden | 2 years ago

Azul Wants to Deepen JetBlue Ties

Tourism

New Orleans’ Incoming Tourism Chief Eyes International Marketing Shift

New Orleans & Company incoming president and CEO Walter Leger's embrace of new age marketing tactics and technology, as well as his political experience, signal changes are coming to the Big Easy.

Dawit Habtemariam | 2 years ago

New Orleans’ Incoming Tourism Chief Eyes International Marketing Shift

Tourism

New Orleans Tourism Agency Engages Minority Business Owners Who Demanded Inclusion

When minority business owners spoke up in New Orleans, the city’s tourism marketing corporation responded by admitting the oversight and hiring a diversity and inclusion consultant. Hopefully these measures will have a lasting impact.

Brittney Oliver, Skift | 6 years ago

New Orleans Tourism Agency Engages Minority Business Owners Who Demanded Inclusion

Tourism

New Orleans Still Seeing Boost to Women’s Group Travel From Girls Trip Film

Many women who saw Girls Trip were inspired by seeing representation of the black travel movement on the big screen. Combine that with the buzz of the longstanding Essence Festival and women’s group travel to New Orleans is up.

Brittney Oliver, Skift | 6 years ago

New Orleans Still Seeing Boost to Women’s Group Travel From Girls Trip Film

Tourism

New Orleans Tourism Moves Fast to Avoid an Indiana Bigotry Moment

It takes guts for a destination marketing organization to announce to the world that its state governor is a political opportunist trying to take down tourism for his own political benefit. Brave and smart move by New Orleans.

Jason Clampet, Skift | 9 years ago

New Orleans Tourism Moves Fast to Avoid an Indiana Bigotry Moment

SkiftX

What Travel Marketers Can Learn From New Orleans’ Move to Digital Marketing

New Orleans managed to triple its impressions with a relatively small budget by finding their target visitors where they already looked online and by investing in quality content that engaged and piqued the interest of those travelers.

Samantha Shankman, Skift | 11 years ago

What Travel Marketers Can Learn From New Orleans’ Move to Digital Marketing

Tourism

Louisiana Is Advertising Mardi Gras for the First Time Ever

New Orleans doesn't have to market Mardi Gras because visitors come all on their own, but the state's first campaign gives other regions a chance to compete for a slice of the visitor action.

Samantha Shankman, Skift | 11 years ago

Louisiana Is Advertising Mardi Gras for the First Time Ever

SkiftX

New Orleans Tourism readies launch of national ad campaign

After a booming winter with the Super Bowl and Mardi Gras back-to-back, Louisiana and New Orleans tourism groups have unrolled new campaigns to keep the momentum rolling during the traditionally slow summer months.

Skift | 12 years ago

New Orleans Tourism readies launch of national ad campaign

Tourism

New Orleans proposed hotel sales tax increase could affect conventions business

This tax increase won't have much effect on casual vacationers, but does come into play for larger conventions when meeting planners are comparison shopping across cities, hence this worry.

Skift | 12 years ago