Skift Take

During 2023, Radisson Hotel Group in India took some major decisions, such as bringing the Radisson Collection brand to the country. As part of its strategic expansion, it is now looking at tier 2 and 3 markets.

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Radisson Hotel Group significantly expanded its presence in India last year with the signing of 21 hotels. During the year, the group signed the debut Radisson Collection hotels in the country, with three properties under the brand in the pipeline.

The company also signed as many as 10 new properties under the Radisson brand in 2023. In 2023, Radisson Hotel Group also signed Park Inn by Radisson Ayodhya, which became the first international branded hotel to open in the city in January.Accelerated growth in India: During the year, the company’s signings focused away from tier 1 cities, with expansion in tier 2 and 3 cities, such as Raipur, Sonipat, Sonamarg, and Dera Bassi being driven by the upscale Radisson brand.

India-focused brand Park Inn and Suites by Radisson expanded its presence in the southern region. The group is also expecting a first-mover advantage in pilgrim towns of Vrindavan and Ujjain with new hotels soon to be opened. According to KB Kachru, chairman emeritus and principal advisor, Radisson Hotel Group, South Asia, the company is strategically focusing on solidifying its presen